Managing the China Challenge
Download or Read eBook Managing the China Challenge PDF written by Kenneth G. Lieberthal and published by Brookings Institution Press. This book was released on 2013-03-11 with total page 169 pages. Available in PDF, EPUB and Kindle.
Author | : Kenneth G. Lieberthal |
Publisher | : Brookings Institution Press |
Total Pages | : 169 |
Release | : 2013-03-11 |
ISBN-10 | : 9780815724483 |
ISBN-13 | : 0815724489 |
Rating | : 4/5 (83 Downloads) |
Book Synopsis Managing the China Challenge by : Kenneth G. Lieberthal
Book excerpt: "Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by the publisher.