Related Books
Language: en
Pages: 217
Pages: 217
Type: BOOK - Published: 2013-03-12 - Publisher: Harvard Business Review Press
Stop pushing products—and start cultivating relationships with the right customers. If you read nothing else on marketing that delivers competitive advantage,
Language: en
Pages: 216
Pages: 216
Type: BOOK - Published: 2013 - Publisher:
NEW from the bestselling HBR's 10 Must Reads series. Stop pushing products-and start cultivating relationships with the right customers. If you read nothing els
Language: en
Pages: 2688
Pages: 2688
Type: BOOK - Published: 2014-12-16 - Publisher: Harvard Business Review Press
This essential, comprehensive digital collection delivers the entire 12 books of the HBR’s 10 Must Reads series with over 120 Harvard Business Review articles
Language: en
Pages: 249
Pages: 249
Type: BOOK - Published: 2022-01-19 - Publisher: Business Expert Press
This book is based on a critical premise: that, rather than merely a series of aesthetic decisions on typography and graphics, marketing can be a powerful force
Language: en
Pages: 104
Pages: 104
Type: BOOK - Published: 2008-06-16 - Publisher: Harvard Business Review Press
What business is your company really in? That's a question all executives should all ask before demand for their firm's products or services dwindles. In Market