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Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events, 7th Edition describ
Special Events
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As the philosopher Martin Buber wrote, "All real living is meeting." People like to get together. That?s why special events can often work so much better for no
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This unique text offers a comprehensive study of the special events field, which is burgeoning over into many management sub-fields. Widely varied types of even
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Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including a recent Lifetime Achievement Aw