Strategy to Reality

Book excerpt: Strategy to Reality brings together a vast number of perspectives and experiences, offering business leaders the straight talk necessary to clarify, simplify, and humanize business architecture with Whynde Kuehn’s practical and actionable approach. Whynde Kuehn’s vision can be summed up in one word: big. She loves climbing mountains—physical and metaphorical—and her most successful summit can be found in Business Architecture, an aspect of business development that she has pioneered, explored, and mastered. She is a passionate guide for business architecture leaders and practitioners around the world who are motivated to achieve goals, implement effective strategies, and provide measurable results. Her approach can be implemented by organizations of any size: from an NGO, government organization, or Fortune 500 company, to a non-profit or startup. Within Strategy to Reality, Whynde Kuehn offers a well-informed, holistic view that can transform and reshape the world. She arms Business Architecture Practitioners and Strategy Execution Leaders with the in-house training and tools they need to close the gap between strategy and successful execution. Whynde believes that every organization needs to build their own capacity for continuous change, and it is her goal that they reach their goals, while gaining the “vision” they need to see the clearest course of action and to weave it all together. It is Whynde Kuehn’s goal to help the leaders of today and tomorrow build better organizations and unlock new ways of executing strategies, increasing collaboration, and creating value, growth, and profits. Those who seek to be a catalyst for change in their company, who relentlessly seek ways to do things better, and who always ask, “Why?” and “What if?” will find the strategies they need to enact that change in Strategy to Reality.