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This book looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thi
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The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil co
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Every business is exposed to financial risk stemming from commodity price volatility. Risk exposure may be direct from the prices paid for raw materials needed
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This book provides an overview of the organizational mechanisms of TMT impact. When having finished this book, readers will know how a TMT exerts influence and