Scientific Advertising
Download or Read eBook Scientific Advertising PDF written by Claude C. Hopkins and published by Positive Club. This book was released on 2002-01-01 with total page 128 pages. Available in PDF, EPUB and Kindle.
Author | : Claude C. Hopkins |
Publisher | : Positive Club |
Total Pages | : 128 |
Release | : 2002-01-01 |
ISBN-10 | : |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Book Synopsis Scientific Advertising by : Claude C. Hopkins
Book excerpt: "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." said Ogilvy of that book. It is a must read for any marketer, advertiser, business person. Especially now that text based advertising has become once again so important. Think Adwords, Tweets, Facebook Updates… Advertising 101…