A practical workbook and accompanying CD-ROM which take the user through logical stages in strategic thinking. The CD-ROM contains worked examples and blank tem

The international bestseller—don't compete without it! A major bestseller in Japan, Financial Times Top Ten book of the year, Book-of-the-Month Club bestselle

How "Aha!" really happens. When do you get your best ideas? You probably answer "At night," or "In the shower," or "Stuck in traffic." You get a flash of insigh

The purpose of proper strategic thinking is to eliminate top-down only communication that leads to the wishful thinking way of organizational strategy. Strategi

There are many strategy books available in the marketplace for today’s student or business professional; most of them view strategy from the 10,000 foot level