The Mechanism of Mind

Download or Read eBook The Mechanism of Mind PDF written by Edward de Bono and published by Random House. This book was released on 2015-07-02 with total page 344 pages. Available in PDF, EPUB and Kindle.
The Mechanism of Mind
Author :
Publisher : Random House
Total Pages : 344
Release :
ISBN-10 : 9781473527577
ISBN-13 : 1473527570
Rating : 4/5 (77 Downloads)

Book Synopsis The Mechanism of Mind by : Edward de Bono

Book excerpt: The Mechanism of Mind presents Edward de Bono’s original theories on how the brain functions, processes information and organises it. It explains why the brain, the ’mechanism’, can only work in certain ways and introduces the four basic types of thinking that have gone on to inform his life’s work, namely ‘natural thinking’, ‘logical thinking’,’ mathematical thinking’ and ‘lateral thinking’. De Bono also outlines his argument for introducing the word ‘PO’ as an alternative to the word ‘NO’ when putting lateral thinking into practice. Drawing on colourful visual imagery to help explain his theories and thought-processes, from light bulbs and sugar cubes to photography and water erosion, The Mechanism of Mind remains as fascinating and as insightful as it was when it was first published in 1969. This is a must-read for anyone who wants to gain a greater understanding of how the mind works and organises information – and how Edward de Bono came to develop his creative thinking tools.


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First published in 2001. Routledge is an imprint of Taylor & Francis, an informa company.