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Type: BOOK - Published: 2015-05-20 - Publisher: "O'Reilly Media, Inc."
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User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for execu
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When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But
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